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  • Writer's pictureSusan Tatum

Achieving Differentiation through Exclusivity

Updated: Sep 11, 2021

with Jason Bland

Differentiation can take on many forms and exclusivity in an industry or market can be a powerful differentiator.

In this episode Susan Tatum sits down with Jason Bland, Co-Founder of Custom Legal Marketing. Jason talks about how using exclusivity helps his organization provide a deeper focus to clients and build a stronger marketing plan.


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